Cookie Policy (UK)

This Cookie Policy was last updated on 26th January 2025 and applies to citizens and legal permanent residents of the United Kingdom.

1. Introduction

Our website, https://brilliantnoise.com (hereinafter: "the website") uses cookies and similar technologies (such as local storage) to improve user experience, site functionality, and to remember your choices. Cookies may also be placed by third parties we work with, such as Google Analytics. This document explains the types of cookies we use, their purposes, and how you can manage your preferences.

2. What are cookies?

A cookie is a small file sent along with pages of this website and stored by your browser on your device. The information stored may be returned to our servers or to third-party servers during future visits. We also use local storage in your browser to remember your cookie consent choice; that preference is not sent to our servers.

3. Types of Cookies We Use

Strictly Necessary / Preference

We use local storage to remember whether you have accepted or rejected optional cookies. This is essential so we do not show the cookie banner again on every visit and so we know whether to load analytics. This does not require your consent because it only stores your preference.

Preference (local storage):

  • bn_cookie_consent: Stores your choice ("accepted" or "rejected") for optional cookies. Does not expire unless you clear site data.

Performance and Analytics Cookies

These cookies are used only if you click "Accept" on our cookie banner. They provide data about how visitors use our website (e.g. pages viewed, general location), helping us improve the site. We use Google Analytics (GA4) for this. These cookies are not set if you click "Reject optional".

Google Analytics (GA4) cookies (only when you accept):

  • _ga: Distinguishes unique users. Expires after 2 years.
  • _ga_*: Used to persist session state. Expires after 2 years.
  • _gid: Distinguishes unique users. Expires after 24 hours.

Google may set additional cookies; for full details see Google's cookie policy.

Advertising Cookies

We do not use advertising or targeting cookies on this site. If we introduce them in the future, this policy will be updated.

4. Managing Your Cookie Preferences

When you first visit our website, a cookie banner appears at the bottom of the page. You can:

  • Accept – we will enable Google Analytics and set the analytics cookies described above.
  • Reject optional – we will not set analytics cookies; only your preference (stored in local storage) is saved so we know not to show the banner again.

You can change your mind at any time by clearing your browser’s local storage and cookies for this site, then refreshing the page to see the banner again. You can also manage or block cookies via your browser settings; see section 5 below.

5. Enabling/Disabling and Deleting Cookies

You can manage cookies in your browser settings to delete, allow, or block specific cookies. Refer to the Help section of your browser for detailed instructions. Please note that disabling all cookies may impact site functionality.

6. Your Rights with Respect to Personal Data

You have the following rights regarding your personal data:

  • Right to know why your data is needed, its use, and retention period.
  • Right of access to the data we hold about you.
  • Right to rectification to correct or update your data.
  • Right to revoke consent and have your data deleted.
  • Right to transfer your data to another controller.
  • Right to object to the processing of your data, unless we have lawful grounds to continue.

To exercise these rights, please contact us. If you have concerns about data handling, you may contact the ICO.

7. Contact Details

For questions or concerns about this Cookie Policy, contact us at:

Brilliant Noise Limited
Runway East
York And Elder Works
50 New England St
Brighton
BN1 4AW
United Kingdom