Ed Baker

Senior CX analyst

Ed is a CX analyst who specialises in conversion rate optimisation techniques and UX strategy and research. His work for global brands like Tata Communications and Porsche ensures that clients have a granular understanding of their customers. He is fully immersed in the digital world; his previous work involved managing mobile apps and other digital products.

In his spare time he plays the trombone in several jazz and funk bands and he has a regular pub quiz team.