Influencer marketing

Reach niche or new audiences, create authentic, customer-focused content and amplify your message with influencer marketing.

We’ll work with you to develop an influencer strategy that’s right for your brand; develop toolkits for you to embed the strategy across your organisation; and train your teams on best practice.

Our influencer marketing strategy services:

Influencer outreach

We use influencer tracking software to find the people who are already influencing your audience or influencing niche or new audiences you want to reach. We manage usage, fees, and distribution of influencer content.

Influencer partnering

We find the best influencers for you to partner with, design creative content, and get your message to the right audience.

Influencer management

Partnerships should be for the long-term; not the short-term. So, we nurture your brand’s partnerships – managing all outreach and communications, including: negotiating fees, content usage, logistics and contracts.

Influencer marketing toolkits

We’ll get to know your organisation inside-out and design a unique influencer marketing strategy you can use at scale. We produce toolkits and training programmes to build your influencer marketing in-house capability.  

What are the benefits?

  • Increased awareness, engagement and positive sentiment for your brand
  • The opportunity to build links and domain authority
  • The ability to reach new or niche audiences
  • Partnering with interesting people who have authority to spread your message

More

Influencers: three reasons why they’re as important as ever

What you should really be trying to achieve with your influencer marketing

Advocacy not endorsement: the key to effective influencer marketing

Marketing under the influence – The Brilliant Noise Podcast

Sound interesting? Enter your email below if you’d like to talk to us about your influencer marketing and we’ll be in touch.